In business, your success is dictated by the team around you. While it may take a village to raise a child, a profitable company relies on a highly qualified and dedicated team to drive success.
Are you having trouble finding the right employees for your available positions? Is the talent pool you are attracting not up to par with your requirements? You need different solutions to get the right talent on board. Your best option is to begin with recruitment agencies. These professionals will combine conventional and innovative recruiting strategies to fill any vacancies.
Here are five creative out-of-the-box recruiting strategies to implement today.
Strategy #1: Social Recruitment
The world is connected like never before, and people use social media for news, information, opinion, and interaction. Using social media platforms for recruitment is ideal because there is already an audience, and you can target highly qualified individuals and engage with them to build relationships. You can also get your brand out there, so candidates will see what your company is about.
Be active on Facebook, LinkedIn, and Twitter, as well as other popular apps, blogs and forums, to search for talent and motivate them to apply for your open positions. YouTube and TikTok are huge platforms on which you can create content and attract talented people, and it is also good place to advertise.
Strategy #2: Have a Great Careers Page
When potential candidates come to your website, you must have a great careers page to draw them in and keep them interested. Making it easy to navigate and interactive for the user will help motivate those looking for a position with your company to apply.
Make sure your career page accurately represents your company’s culture so they see what you are all about and what values and goals the business represents in the marketplace. Use pictures and video to allow a glimpse into daily work life inside the office and include information about opportunities beyond the job openings, so they see that there is potential career growth.
The application process should be easy, but screening your candidates through questionnaires and quizzes is important to filter out those who are not qualified. You are looking for the best, so make sure they know your company ethos through a robust careers page.
Strategy #3: Modernize Your Work Structures
As businesses become more digital, the need for 100% in-house staff is less important. New hybrid models that accommodate a mobile workforce are necessary, opening up a wider talent pool.
Create a business environment where new candidates can choose to work remotely and offer the same to your existing employees. You may need key staff in the office but having this dynamic in your company is a good thing for everyone. You can bring workers together through employee communication software and retreats, and social events, so the whole team feels like they are vital and valued. There are exceptional candidates seeking work in a remote capacity, and you don’t want to miss out on their talent.
Strategy #4: Packages and Perks
There is huge competition in the market, and every business wants to attract the most qualified employees. To be a front-runner and recruit the best, you must put together an employment package that can’t be beaten.
Beyond the benefits of working in a field, you love a company that has the opportunity, and people are looking for extra benefits to bring them in.
Salary must be competitive, and you need to provide the basic benefits required by law like vacation pay, injury compensation and sick leave, but there is much more you can do. Extra perks may include:
- Retirement savings plans and pensions
- Extended health care plans
- Company retreats
- Gym/spa/yoga memberships
- Vacation packages
- Third-party business discounts
- Casual days
- Company parties
- Catered meetings
- Coffee/snack bar
These little extras go a long way to bringing in people because they show you care for your employees’ well-being and value their worth to the company.
Strategy #5: Paying to Further Education
This strategy benefits everyone, from the employees to the company. You need an educated workforce and an evolving skill set to grow as a business. Offering employees the opportunity to further their education while still working is a great bonus and something many candidates will flock towards.
Bright and ambitious employees will take advantage of this program, and you can offer whatever education will benefit your operation. This also helps retain those new employees because they see a path forward in their careers with your company and want to work hard for you because of your generous education plan.
Your goal in business is to attract the most talented people and equip them for success. Sometimes it takes out-of-the-box solutions to recruit the best so use these strategies to build the most talented workforce and watch your business flourish.
